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Privacy policy

Here at Frankly, we think honesty is cool. Which means being transparent and clear about everything we do. Including the way we collect and process your personal data.

Whenever you interact with us, we inevitably have to collect and process some of your data. This Privacy Policy will explain how and why we do it, helping you make informed choices about the data you provide us.

It will also outline your rights and what to do if you have any data-related issues or complaints.

Registered company name: Frankly A/S  Address: Kronprinsessegade 54, 3., 1306 København K  CVR: 29206775

If you have any questions about how your personal data is processed, contact us at: cp@frankly.dk

Last updated: October 28, 2026

What does personal data do we collect?

Depending on how you interact with us, this may include:

  • Your name, email address, phone number, job title and employer
  • Your CV, cover letter, references and assessment results, if you apply for a job or get in touch about a collaboration
  • The content of messages and emails you send us
  • Information collected through cookies when you visit our website

When and why we collect data

Whenever you interact with us, we collect and process data.

The five most common ways this happens:


Using our website

When you visit frankly.dk, cookies collect information about how the site is used — which pages are visited, how you got here, and basic information about your device. We use this to understand what's working and improve the site.

Cookies that aren't strictly necessary are only set if you agree to them. You can read more in our Cookie Policy, and change your mind at any time.

Getting in touch with us

Whenever you send us an email — whether it's a request, a query about our services, or just a friendly hello — we have to collect and process the data involved. We need this data to answer your message, send you information about our services, and/or resolve your request. This is done on the basis of legitimate interest.

This also includes messages sent via a contact form on our website.

Signing up for newsletters
Not just newsletters, but any kind of information or marketing materials about our services. We need to collect and process data to send content to subscribers. Of course, this is only done with active consent or on the basis of legitimate interest.

Applying for a job

When you apply for a job or reach out for a collaboration, internship, or freelance project, we need to process your data. Otherwise, we can’t work together! This is only done with prior consent.

Working with clients

When we deliver work for a client, we sometimes process personal data on their behalf. In those cases the client decides what happens with the data and we act on their instructions, under a written agreement. If you're a customer of one of our clients, they're the right place to ask about your data — but get in touch and we'll help point you in the right direction.

How long do we store your data?

We don’t keep data longer than we need to.

Job applications are deleted 6 months after the recruitment process ends, unless you’ve given us consent to keep them longer.

Newsletter subscriptions are kept until you unsubscribe.

Business contacts and prospects are kept for 2 years from our last meaningful contact.

Client relationships are kept for the duration of the relationship plus 2 years.

Accounting and financial records are kept for 5 years, as required by the Danish Bookkeeping Act.

Website analytics are kept for as long as our HubSpot account is active.

Where the law requires us to keep something — accounting records in particular — we keep it for that period even if you withdraw consent for other processing.

Sharing your data

We don’t sell your personal data, and we don’t share it for anyone else’s marketing.

We do use service providers who process data on our behalf, under contract and on our instructions. These cover email and collaboration (Microsoft, Slack, Atlassian), file storage (Box), CRM and marketing (HubSpot, Mailchimp), recruitment (TeamTailor, TestGorilla), HR and payroll (HiBob), project management and invoicing (Productive.io), consent management (Cookiebot), and hosting (Microsoft Azure, AWS, Cloudflare).

We also share data with our accountant for bookkeeping, and with public authorities where the law requires it.

Is your data sent outside the EU?

We keep data within the EU wherever a provider offers the choice, and most of our core systems — email, file storage, HR and project management — store data in the EU.

Some providers process data in the United States. Where that happens, the transfer is covered by the European Commission's Standard Contractual Clauses and, where the provider is certified, the EU-US Data Privacy Framework.

Email us if you'd like to know more about the safeguards we have in place.

Do we make automated decisions about you?

No. We don't make decisions about you based solely on automated processing that have legal effects or similarly significantly affect you.

Our CRM scores business contacts to help us decide who to approach first, but that only affects the order in which people are contacted — a person makes every decision about whether and how to get in touch. Our recruitment process may include automated assessments, but no hiring decision is ever made automatically. A person reviews every application.

Your rights

You can access, change and/or delete any of your data at any time. You can also request a copy of all of your data and/or set any restrictions on how we use or process it.

You can withdraw your consent at any time. Just send us an email at hello@frankly.dk.

To learn more about your rights, visit the Danish Data Inspectorate: www.datatilsynet.dk.

Complaints

Sometimes, we get things wrong. And when we do, you have every right to complain. Send us your complaint via email, and we’ll get back to you within 30 days.
If you think that we’ve behaved irresponsibly with your data or have violated the Privacy Act, you can complain to the Danish Data Protection Authority.
For more information, visit the Danish Data Protection Authority: www.datatilsynet.dk

Have a problem to solve? Let’s chat!