AI Visibility.
Ranking well on Google no longer means being found. Being cited by AI does.
The Problem
Search is changing. People increasingly ask ChatGPT, Gemini, Copilot or Claude a direct question instead of typing it into Google, and the AI answers with a citation, or it doesn't. Being technically clean on Google's terms doesn't guarantee that citation. Most B2B content is written product-first, when the people asking AI engines questions are asking problem-first. That mismatch is a real, measurable gap, and most companies don't know it's costing them visibility.
AI, but with our eyes open
Many AI initiatives start big and try to work their way in. We do it the other way around.
We start small and specific with your pain points in mind. Then we build targeted AI solutions that fit like a glove. It’s a practical approach focused on creating lasting value.
What we build.
GEO (Generative Engine Optimization) is how we close that gap. We measure whether your content is actually being cited by AI engines today, find where the gaps are, and rebuild the content, structure and indexing that's holding you back.
What's included:
- Baseline measurement: real prompts, tested repeatedly against the AI engines your customers actually use
- Content audit: identifying which pages answer real customer questions, and which need rebuilding
- Content remediation: shifting from product-first to problem-first, with the structure (FAQs, clear headings, extractable answers) AI engines need to cite you
- Technical coverage: making sure your content is indexed everywhere AI engines pull from
- Ongoing measurement: re-testing against baseline until the citation rate moves
