INTERNAL STRATEGY ROLLOUT
Serve and return, like a game of ping-pong
Effective internal communication is the beat that makes the rhythm flow smoothly in any organisation. The problem is, getting the message across and getting employees on board with a corporate vision is more that just sharing impressive sales numbers or other prodigious circumstances. It’s also a back-and-forth affair opening for dialogue and exchange of ideas.
Internal communication is an essential component of a company's effort to maintain employee engagement and motivation, increase clarity and direction, and – if done right – promote a common understanding of goals, responsibilities, and challenges.